Final part of the Crown Inspections project was redesigning their business cards. Continuing on the style implemented in the brochure design, the cards retain that clean, simple design approach. Both designs also take into account being able to write a quick note, as this was desirable. Also requested was a separate design for the inspectors. Having a single-sided design significantly reduced the per business card price, allowing inspectors to hand out these cards liberally.

This design featured a break from the super clean design approach, instead going a more alternative route. The symbol depicts a student laying down flat on his belly, studying. This somewhat abstract design, can be referred to in storytelling, but also forms a good, illustrative identifier for usage on all kinds of different media.

The TVDB started out as a small project, and that can still be seen in the graphics that are featured on the website. My approach to the logo design was to feature a simple, elegant design that works well in small sizes. Together with the color palette and the abstraction of the letters ‘d’ and ‘b’ result in an unique, visually appealing logo design.

Part of the rebranding effort for Crown Inspections was also a redesigned brochure. Based upon an already existing tri-fold brochure, the client requested a new take on it, incorporating the newly created visual identity. The combination of large photography and the contrasting black and white panels result in a refreshing design, that will definitely pull in prospective clients.

The client indicated they were not very fond of the idea of making the letter ‘M’ part of the logo design. Especially not in an obvious maner. This idea however was very well received, as it finds a good balance between depicting the roots of the company, as well as the starting letter of the company’s name. This design set the tone for the rest of the project, staying true to a clean, simple, and modern feel.

Modern, clean and fun were the three definitions CarTango mentioned as to what the design needed to live up to. Not relying on the ‘tango’ association, I was able to implement a sense of casualness, that was definitely appreciated by the client. The color palette gives a sense of warmth and involvement, also accentuated by the speech bubble: always being able to count on the CarTango employees’ knowledge.

The identity I developed for Crown Inspections needed to reflect all the important values. Moving away from their previous design, the requirement was set that a crown needs to be part of the design. The end result shows a clever combination of a crown as well as human figure, depicting an inspector at his job. For this client, it proved to be the perfect solution. A combination of being able to tell a story with the design, while retaining that sense of freshness and contemporariness.

Part of a company-wide renewal, I was asked to revise the original logo design, as well as its implementation into a brochure. This brochure featuring all the specific offerings that Host Nexus can provide. Much like the website design, the brochure needed to be clean, making use of large colored areas and photography that features visually interesting parts of the hosting facility. Also implementing a network map, the brochure was received very warmly by the client, forming a perfect paper-based counterpart for the website.

Part of STARangers heritage is it’s ties with the military, for instance visible in the different ranks used within the organization. The star is closely related with military ranks, as well as with the organization‘s name. The challenge for this project was to combine nature with that shape. The leaves unified, forming a negative star-shape, represent how the STARangers come together for their united efforts: making veterans and their families sustainable. While also succeeding at visualizing this effort, the design remains very clean, to-the-point.

Movile came to me, already having the base shape of the logo’s symbol. I was asked to refine it further, and combine the logo with an equally interesting typographic solution for its name. The execution of the design features the symbol as a window, offering a wealth of possibilities, for whatever is desirable to the end-user. The color palette adds a touch of mystery and vibrance. Together with the inviting typography the logo design completely fits the bill, restating the unique features Movile has to offer.